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The Relative Risk Scale: what is it and why is it important?
10:59 // 13th May 2022

The Relative Risk Scale: what is it and why is it important?

Tobacco-free oral nicotine pouch clinical study update 
09:17 // 9th May 2022

Tobacco-free oral nicotine pouch clinical study update 

Pre-clinical assessment of tobacco-free nicotine pouches demonstrates reduced in-vitro toxicity compared to combustible cigarette smoke
09:23 // 8th Mar 2022

Pre-clinical assessment of tobacco-free nicotine pouches demonstrates re...

There are widespread misperceptions around #nicotine. For instance, did you know that the highest risk of smoking-related disease comes from burning tobacco and inhaling the smoke? Here are 7 other things you might not know about nicotine… https://t.co/IM8HF0aPfS
12:19 // 21st Feb 2022

There are widespread misperceptions around #nicotine. For instance, did ...

Our latest scientific research demonstrates our #heatedtobacco and #vape #NGPs demonstrate significantly reduced cardiotoxicity potential relative to combustible cigarettes. Click to read more. https://t.co/h0TTLj6RzP
10:19 // 18th Feb 2022

Our latest scientific research demonstrates our #heatedtobacco and #vape...

Research shows heated tobacco and vape NGP display reduced cardiotoxicity potential relative to combustible cigarette smoke
09:59 // 18th Feb 2022

Research shows heated tobacco and vape NGP display reduced cardiotoxicit...

To mark @UNESCO International Day of Women in Science, we spoke to two of our amazing female scientists – Dr Fiona Chapman and Dr Sarah Jean Pour – whose work is helping @ImperialBrands substantiate the #harmreduction potential of our #NGPs https://t.co/0ir18uZOd2 https://t.co/OYHGJsgVyK
11:19 // 11th Feb 2022

To mark @UNESCO International Day of Women in Science, we spoke to two o...

We celebrate our women in science   
11:05 // 11th Feb 2022

We celebrate our women in science   

The desire to use fewer animals in scientific research is a global one, and @ImperialBrands is a proud contributor. Find out more about our innovative, TT21C driven Alternatives to Animal Testing approach with Principal Toxicologist Dr Liam Simms here: https://t.co/ZYtIt6VZ65
16:19 // 1st Feb 2022

The desire to use fewer animals in scientific research is a global one, ...

Why are there often conflicting studies – and ensuing media headlines – around #tobaccoharmreduction and #nextgenerationproducts? Read our blog for some helpful tips for how to separate the scientific wheat from the chaff… https://t.co/O4CUsJ8c5S
15:19 // 17th Jan 2022

Why are there often conflicting studies – and ensuing media headli...

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