Science posters showcase our latest potential harm reduction data and comprehensive approach to product stewardship
Imperial Brands has presented two new scientific posters at this year’s Society of Toxicology Meeting in San Diego, US.
The two posters draw on our latest scientific research and explore the substantiation of next generation products (NGP), like oral nicotine pouches (ONP), as well as how we safeguard consumers through responsible product stewardship.
Matthew Stevenson’s poster (below, click the image to view) focuses on the toxicity differences between ONP and cigarettes.
In seeking to better understand the complex cellular interactions occurring at the oral mucosal interface, we worked with industry experts on a novel oral-immune co-culture model. This allowed the detailed assessment of the toxicological impact of ONP compared to cigarette smoke extracts.
The findings? ONP are more than 200 times less cytotoxic than typical cigarette smoke extracts, while also presenting no apparent genotoxicity risks.
Ourania Komini’s poster, ‘Chemical characterisation of nicotine pouches and comparison to combustible cigarettes’ (below, click the image to view), compares their chemical profiles to better inform our approach to toxicological evaluation of ONP.
Our comprehensive approach to product stewardship means consumers who use Imperial Brands products can be confident in their quality.
Rigorous toxicological assessment is the foundation of our harm reduction mission: delivering NGP that meet strict internal criteria and giving us confidence in the products we put in consumers’ hands.
The results of the studies presented at the SOT conference add to the growing weight-of-evidence suggesting responsibly manufactured and marketed NGP like nicotine pouches have considerable THR potential.
Find both posters in our scientific research archive and learn more about oral nicotine pouches.
Follow us on LinkedIn and read more about our intentions to help create potentially healthier futures for our consumers on our corporate website. You are free to share this content with credit to Imperial Brands under a Creative Commons Attribution-NoDerivatives 4.0 International (CC BY-ND 4.0) license.
