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Oral nicotine pouches in the US: Our Top 5 PATH Findings

Focusing on nicotine pouch use as reported in the latest wave of the ongoing PATH study, we explore the potential public health impact of this relatively new category in the US.

21 Apr 2026

World Nicotine Congress 2026 OpEd: The Industry Perspective – Real World Evidence

Real-world evidence is demonstrating tobacco harm reduction in action, so why do many public health bodies and regulators remain sceptical? Joe Thompson explains.

9 Apr 2026

Imperial Brands presents research at Society of Toxicology Annual Meeting

Our SOT science posters are showcasing our latest potential harm reduction data and comprehensive approach to product stewardship.

23 Mar 2026