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Latest News

Consumer-centric science at the Global Forum on Nicotine

Imperial Brands scientists showcase how our consumer-led approach is helping us make a meaningful contribution to tobacco harm reduction at the Global Forum on Nicotine.

8 Jun 2026

Creating authentic NGP flavours through science, innovation, and consumer insights

Jill Jones explains how we innovate, develop, and test next generation product flavours that satisfy consumers and help us contribute to tobacco harm reduction.

18 May 2026

Imperial Brands responds to the Tobacco Products Directive Evaluation & JRC Reports

We respond to the European Commission’s TPD Evaluation Report and the JRC’s report on ‘Health outcomes associated with the use of e-cigarettes, heated tobacco, and nicotine pouches’

6 May 2026