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Imperial Brands responds to the Tobacco Products Directive Evaluation Report

We respond to the recently published TPD Evaluation Report.

6 May 2026

Oral nicotine pouches in the US: Our Top 5 PATH Findings

Focusing on nicotine pouch use as reported in the latest wave of the ongoing PATH study, we explore the potential public health impact of this relatively new category in the US.

21 Apr 2026

World Nicotine Congress 2026 OpEd: The Industry Perspective – Real World Evidence

Real-world evidence is demonstrating tobacco harm reduction in action, so why do many public health bodies and regulators remain sceptical? Joe Thompson explains.

9 Apr 2026