Press
Office

Here, we publish important new scientific research and materials, discuss significant NGP category developments in the media, report on scientific conferences we’ve attended, and more. Please note not all of this content is available in certain territories.

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Challenging myths and misconceptions around tobacco harm reduction and next generation products: Pt. 1

In this new series, we examine the science behind some of the most common myths and misconceptions when it comes to NGP – and aim to set the record straight.

1 Dec 2025

QA: The Importance of Next Generation Product Quality

Making a meaningful contribution to tobacco harm reduction involving ensuring they’re manufactured to the highest standards to safeguard our consumers. Read our QA to learn more.

13 Nov 2025

IMB Science @ CORESTA PSPT 2025

At CORESTA’S PSPT 2025 Conference, Imperial Brands presented a raft of new data from across our Scientific Assessment Framework (SAF).

28 Oct 2025

INFOGRAPHIC: ILLICIT NGP PUT CONSUMERS AT RISK

Tobacco harm reduction is under threat from a surge in illicit products, particularly illegal and non-compliant vapes. We’ve created an infographic to highlight the scale of the problem – and suggest some potential solutions.

20 Oct 2025

New research: vape flavours and their crucial role in tobacco harm reduction

We believe NGP flavours are crucial in helping consumers transition away from smoking. Our paper reviews the academic literature to understand the state-of-the-science.

26 Aug 2025

Finding common ground on tobacco harm reduction with the WHO

Both the WHO and the tobacco harm reduction community aim to reduce smoking prevalence, but their approaches are currently misaligned. We propose potential solutions.

21 Jul 2025

Showing 1 to 6 of 118 posts

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