Here, we publish important new scientific research and materials, discuss significant NGP category developments in the media, report on scientific conferences we’ve attended, and more. Please note not all of this content is available in certain territories.
Within Imperial Brands’ Hamburg laboratory network is a Thermo CellInsight CX5 High Content Screening device. But what does it do, and how is it helping our scientists to better understand our next generation products (NGP) and support our ambition to make a meaningful contribution to consumer health through tobacco harm reduction? Science Communications Manager Rob Taylor […]
4 Mar 2026
Here are more key findings from our blu actual use behavioural studies as our scientists dive more deeply into participants’ individual journeys…
10 Feb 2026
Our new peer-reviewed paper focusing on vape flavours draws from over 230 published studies to help separate fact from feelings… and fiction.
19 Jan 2026
Scientists from Imperial Brands recently attended the 13th E-Cigarette Summit in London. This new blog discusses our top 6 takeaways from the conference.
12 Dec 2025
We continue to explore some of the most common myths and misconceptions around NGP – and see what the science is telling us.
8 Dec 2025
In this new series, we examine the science behind some of the most common myths and misconceptions when it comes to NGP – and aim to set the record straight.
1 Dec 2025
